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Texting Rather Than Talking: Insight from USA Today

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Much of our marketing material features the phrase, “Studies show that people would rather text than talk.” We also use this as a conversation starter during sales presentations, with many people wondering why and how this pattern has come…

Where did my blood donation go? Find out with Text Messaging

We are always on the lookout for innovative uses of text messaging and Business SMS. The Australian Red Cross Blood Service uses texting to encourage people to donate more often to save lives. Text messages help donations frequency double in…